Referred to as the "wolf economy" for its vast natural resources-copper, gold,
and rare earth metals-today, it is also home to a growing number of cutting-edge tech startups and international lifestyle brands. Its vast steppe landscape lends itself not only to herding and tourism but also renewable energy production and filmmaking.
 
Traveling across Mongolia on numerous visits, Asia correspondent and award-winning author Johan Nylander speaks to the country's leaders and innovators-not to mention a cast of digital nomads, jazz musicians, and ordinary families-and finds a nation ready to grasp a better future.
 
This book is about the individuals who are fighting to strengthen the country's democracy and diversify its economy. It is about innovators aiming to realize Mongolia's promise as a hub for green energy, tech and lifestyle entrepreneurs who are shaking up traditional industries, and go-getters who have left high-flying jobs on Wall Street to return to the country they love and play their part in moving it forward.